Brasil Game Show post imagem!!!

Published on October 21st, 2012 | by Tiago Xisto

32

Um Dia Em Estado Play

feira-brasil-game-show-590x250

No dia 13 de Outubro tive a oportunidade de comparecer a Brasil Game Show, maior evento de games da América Latina e fiquei simplesmente impressionado.

A estrutura do evento estava muito bem montada com grandes stands e espaços para alimentação e imprensa. Logo na chegada da Expo, consegui enxergar de longe a faixa“Ingressos Esgotados”, bom sinal, visto que era apenas o segundo dia do evento.

Vendo toda a galera se divertindo comecei a pensar em como essa grande comunidade “Gamer” ainda é ignorada no Brasil, tanto pelo governo que insiste em incluir os games na categoria “jogos de azar” como por empresas e profissionais ligados a investimentos. Falta dinheiro para fomentar o desenvolvimento de jogos no Brasil de uma forma mais ativa, faltam incentivos para isso.

Segundo dados esse nicho movimenta mais dinheiro do que a indústria cinematográfica de Hollywood e ele continua crescendo.

Mas e o Brasil? Como estamos?

“Segundo o diretor executivo da distribuidora NC Games, Cláudio Macedo, o mercado nacional movimentou, R$ 950 milhões em 2010.

Quase 100 milhões de reais é algo realmente que não pode ser deixado de lado. Quantas oportunidades estamos perdendo?

Faltam muitas coisas por aqui, mas esse evento mostrou que estamos no caminho certo, que está chegando a hora do Brasil finalmente se firmar como um dos grandes pólos de desenvolvimento e consumo de jogos eletrônicos do mundo e quem for esperto e principalmente ágil, conseguirá agarrar essas oportunidades.  Temos talento para isso.

mystique

Lá estava eu, um Gamer das antigas lembrando das fichas que comprava para jogar com os amigos nos fliperamas espalhados pela cidade, no meio de games que mapeiam  rostos,  que são sensíveis ao toque e tudo mais. Pura inovação e criatividade, coisas que realmente me motivam.

O comportamento mudou, meus primos não precisam mais vir até a minha casa para jogar porque hoje utilizamos servidores, mas continuamos compartilhando do mesmo entusiasmo que antes, “Caraca, que jogo da hora!” e espero que isso nunca mude porque no fim é esse mesmo entusiasmo que levou toda aquela galera para a BGS.

Quantas fichas você tem? Ainda tenho algumas e parece que o jogo está apenas começando por aqui. Vamos jogar…

“Quero agradecer a Renata Sartori e Mariana Ramalho do departamento de Marketing da BGS pela parceria e ajuda em todos os dias que antecederam o evento. Muito obrigado.”


About the Author

Profissional de marketing digital, gamer e fundador da Gamerset.



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